When a consumer walks into someone’s place of business, they must understand (especially in the case of a small business), they may be walking across the threshold of someone’s second home. Small businesses depend on each and every customer and do their best to be polite and knowledgeable, but when that consumer is simply there to berate the business, or clients or employees, then it’s time to say enough. Rude will never be accepted across my threshold. Period.

The customer is always right is another form of politically correct nonsense. The customer deserves attention and to be treated fairly and honestly but if someone makes you feel uncomfortable or causes a scene then it is fine to say, “I think you need to go.” I have watched bad behavior for years, especially against wait staff, and trust me, the price of a cup of coffee does not allow you to belittle anyone.

It’s time we all take a stand and correct ourselves because we have all either witnessed this or taken part in it and WE the retailers and service people of our great country have had enough.

What is to blame? The internet in part has made is sooo easy to insult someone or something with no consequence. How can you defend someone’s false accusations in the virtual world? You can’t. Bullying, bad reviews and negativity stay floating in cyber space forever. Think about that before you are so quick to judge that you forget that there are always consequences. Yes our words are powerful and can easily be used to hurt as well as heal.

We have seen that in full color during this historic election. We believe what we want to believe.

This Thursday (Nov. 11) at 5:30 p.m. at the Surf City Town Hall is a planning board meeting about the large proposed development (a possible 3,000 homes) that may be going in next to Dollar General. Live in Surf City? You may want to stop by.

Remember knowledge is power and your words are your sword, so treat them with care.


Dorothy Royal is the owner of Surf City Guns and Ammo, mother of two wonderful children, ringmaster of a herd of miniature ponies and an avid member of the Surf City Writers Group and Topsail Book Club.